Any type of business that you plan on creating will need a solid plan to be successful. This means that you need to learn quite a few tactics, especially if you’re starting an online business. Use the article marketing tips you learn here to push your business to the next level. Follow these tips closely and watch your business explode.
If you’re accepting guest content in order to keep your site fresh and relevant, always make sure you read over the content thoroughly before posting it. Pay attention to the quality of the content, where someone’s links lead to, and if this content has been posted anywhere before, because once you accept the content, it is your responsibility.
Know your fee rates. Companies who work with affiliates charge different rates, sometimes even depending on the type of marketing you plan to do for them. Check out these fees, and make sure to pay attention to any fees that may be hidden “start-up” fees in the contract. Don’t pay for something if you don’t know know what it is.
Work on your word count. A good article should not be too long to be entertaining, or too short to be informative. Different article directories want different sized articles as well. Most look for articles between three hundred to eight hundred words, so if you consistently stick with five hundred, you should be fine.
Take advice from gurus and so-called experts with a grain of salt. Most people who write on the topic also make a living writing on the topic, meaning they possibly have never marketed an article for a business other than their own in their life. Even so, it doesn’t mean they lack knowledge and you can most likely learn something. You should simple not take everything they say as the word of God.
Once your EzineArticle has been approved, submit that article to other major article directories, like Buzzle, ArticleAlley, and ArticlesFactory. Most major article directories do not have the follow tag. It is still important to submit them to these directories, because articles from these directories still do rank well, overall.
To be successful in article marketing, you need to create a distinctive voice in your article. Articles that are used to generate website traffic are nothing like the dry and emotionless style found in academic or corporate writing. Good article marketing is all about making readers feel vested in the information.
Be sure the content you provide is both timely and timeless. You don’t want to post specific detailed content in a venue in which you cannot edit, change or add information. If you are posting to a forum or blog that will not allow you editorial access only post general information with a link to your website. For articles that do allow you to edit and update, do so frequently to stay timely.
Stockpiling articles is a great idea if you’re trying to become a marketer. You never know when you’re going to need the extra content for a new campaign or to extend an old one, so make sure that you keep tabs on your cache and keep it organized so that you can easily find the content and get it out to the public.
Articles need to be very easy to read, so remember that the Enter key is your friend. A long, drawn out paragraph is only going to make your content difficult to read. Pressing the Enter key is absolutely free and it won’t even hurt your fingers pressing it! Isn’t it amazing? Make sure you break things up properly.
Now, as we mentioned above with the word “explode,” we don’t want you to get the wrong idea. These tips are fantastic and will work for you, but that doesn’t mean your business will grow overnight. You need time, persistence and great information like you’ve just learned here, to make it online.